Subscription Business 101 Not long ago, the word “subscriptions” brought to mind magazines that came in the mail or a mystery box from a fruit-of-the-month club. Now you’re more likely to think of a streaming service like Hulu that offers you thousands of entertainment viewing options. Or a personal styling service such as Stitch Fix, [...]
Is your B2B Sales Experience Frictionless? (hint: It should be) By Howard Moore, CEO of ArganoKeste This article was originally published on Argano.com. It’s a difficult time for B2B companies. Customers expect to be able to buy exactly what they want, and with complete control. They need to see complex custom products in real-time, with [...]
How CFOs can Overcome 4 Common Roadblocks We all get stuck in a rut sometimes. These days, along with sleep, work, and figuring out what’s for dinner, you might binge-watch something in the hours before bed, before starting the whole process again. Exciting, no? There’s not too much that’s wrong with this, really. However, a [...]
5 Ways to Drive Partner Engagement Partner business models can be extremely complex. With thousands of partners, each with their own set of expertise and target markets, it can be a real challenge to properly manage them to see their value. Partner portals, B2B portals, partner communities – they go by a myriad of names. [...]
7 Reasons to Invest in CPQ If you’re aiming to improve your sales productivity, one of the first places to look is CPQ (configure, price, quote) software. Price quoting has historically been a manual process, slow and prone with errors. And as every good salesperson knows, when it comes to sales success, speed is everything. [...]
How to Drive B2B Commerce in Today's Market Customer Experience. We hear it over and over, but it is truly one of the most important factors – if not the most important factor – to drive your B2B digital business. But who are your customers, and what types of experiences are they looking for? This [...]
Why Quote-To-Cash Isn’t Enough In the business world today, the term “digital transformation” has been applied to any and all sorts of digital-driven initiatives. It goes without saying that current and future revenue goals simply cannot be met without some level of digital assistance. But while you can add a little here, and a little [...]
If you’re a manufacturer with a product-centric focus, it’s time to reevaluate your strategy and put the spotlight on your customer. Do you really know what your customers want? Can you anticipate their future needs? Do you have the infrastructure required to change your product offerings on the fly? Leading manufacturers are able to anticipate [...]
What superpower would you give your customer service team that would impact your business the most? Without hesitation, most would choose speed. Because the faster your team can respond to a customer’s needs, the more likely you are to keep that customer. But aside from a lightning bolt striking a case of chemicals and empowering [...]
We’re going to share the big takeaway of what we’re about to tell you in this post upfront: Your ability to deliver on a customer’s order expectations – giving them what they want, when they want it, with updates along the way – is the key to creating loyal customers. And that doesn’t just mean [...]